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This is a collection of books that have either inspired start-ups or been recommended as
excellent sources of information. Thanks to our association with AMAZON you may securely order any of these books via our site. Just click on the links for each book title to order.
‘Go it Alone’ by Geoff Burch
For some reason Amazon no longer stock this book. However you can order it direct from
the author, by visiting his site. All visitors from startbusiness can order the book free of p&p - just mention this when completing the order form! We can’t recommend this book
enough. Very stimulating, humorous and full of inspiring anecdotes. Even if you are not going to go self-employed you will find it worth every penny! A snip at £12:99 CLICK HERE to go the Geoff Burch web site.
 Do Something Different
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“Do Something Different” Find out how to stand out in today's crowded marketplace
Whether you
are a free-lancer, an entrepreneur, or work for a small or medium-sized business, if
you want to get noticed in today's crowded marketplace, you have to do something different. Getting noticed doesn't require a big budget, just a big imagination. Heaving with loads of ideas to make your business stand out from the crowd.
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The Secrets of Profitable E-commerce
Invaluable source of advice and direction for all aspiring to undertake E-Commerce - from
beginners to existing site owners looking to develop their site into something more profitable. Hurrah, we all say to that!
Budget Start-ups
Budget start ups gives details of over 100 real businesses that can be set up without the
need to borrow huge sums of money, including advice on how to get started, how to draw up a business plan, details of the basic business systems you will need (including
rudimentary book-keeping), and guidance on what it will take to make the business succeed.
 Marketing on a Restricted Budget
Marketing on a Restricted Budget provides an easy-to-follow, step-by-step guide to
marketing procedures for companies seeking the maximum impact for each pound spent. Packed with real-life examples, the book shows readers how to: create and manage a
database • achieve results through direct mail • run an in-house telemarketing campaign • get high-profile publicity at low cost • create a low-cost high-return advertising campaign • and much, much more
The Complete Beginner's Guide to...
Many people are intimidated by the mere mention of the word 'accounts'... but to start or
run your own business, or indeed to perform a basic management role in any business organisation, a basic knowledge of the way accounts work is essential. This book is
designed to introduce the concepts in a straightforward way that even the most innumerate or 'number-shy' reader will be able to follow. Unlike conventional accounting texts The
Complete Beginner's Guide is easy and enjoyable to read, and will provide a painless introduction to the basic principles of book-keeping and financial accounting.
Further recommended titles:
"Imaginative Marketing"
By J Jonathan Gaby. Now this guy is a Course Director at the Chartered Institute of Marketing - so he should know what he is talking about! Lives
up to the title and gives plenty of tips to get your marketing roaring away.
Order ImaginativeMarketing Today!
"Resistance is Useless - the Art of Business Persuasion" By Geoff Burch - another one by one of our favourite authors. Honestly, we don't get any commission!
Selling skills can be one of the hardest tasks to conquer for start up businesses. This book gives lots of tips and ideas in the authors' relaxed and humorous style.
Order ResistanceisUseless Today!
"The Essential Marketing Resource Book" By Ros Jay. Did you know that most adverts are only read for 2 - 3 seconds? So, what can you do about it? Well, this and
loads of other statistics and ideas are packed into this book. A must for survey readers - like us sad people at StartBusiness!
Order EssentialMarketingSourcebook Today!
Got a book you would like to reccomend? Then CONTACT US Also, check out the very comprehensive business and finance books available from Amazon Books. Just click on the link below to go to Amazon
Link to Business & Finance Category
Looking for inspiration for a start-up idea or more information about your
business idea? We have listed over 30 start up publications CLICK HERE
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